Liaoning Yili辽宁一栗

Liaoning Yili Technology Co., Ltd., founded in 2018, specializes in Chinese chestnuts, pine nuts, and other premium regional agricultural products across approximately 60 varieties. Its proprietary brand "Yili" currently operates over 20 retail stores and maintains nearly 2,000 square meters of climate-controlled warehouse space in both production areas and Shenyang, leveraging years of research into active storage technology to preserve fruit freshness. From planting, processing, and packaging to transportation, every step is strictly controlled to minimize supply-chain intermediaries and ensure product quality and taste.

As the market evolved and business grew, Liaoning Yili's legacy ERP system could no longer meet daily operational needs: finance relied on manual bookkeeping, and store ordering along with online-offline operations could not be managed within the system. By harnessing the power of SAP + Rebine Cloud, Yili connected front-end retail data with back-end financial systems, consolidated all store operations (both online and offline) and ordering onto a single platform, and achieved full business-finance integration. During the 2020 pandemic, Yili leveraged fine-grained data management and big-data analytics to adjust its marketing strategy in real time, achieving counter-trend business growth.