Fengkong Group
23-entity group, one platform: business-finance integration for a premium eco-tourism operator
- Chinese name
- 丰控集团
- Location
- Beijing, China
- Industry
- Investment & Cultural Tourism
- Products & Services
- Investment Management, Investment Consulting, Operations, Cultural Tourism
- Website
- http://www.chinafengkong.com/
- Partner
- MTC
- Solution
- SAP Business One; Reabam
Company Profile
Fengkong Group Co., Ltd. is a comprehensive investment enterprise engaged in project investment, investment management, investment consulting, and investment operations. Established in December 2009 with a registered capital of RMB 1 billion, the group encompasses three sub-groups (Mazhen Cultural Tourism Group, Xuanliang Group, and Fengshang Group) with 23 subsidiaries in total. Over more than a decade of growth, the group has invested in tourism development, petrochemical retail, real estate, hotel management, building-materials R&D and manufacturing, and energy technology. Its multi-entity, multi-format structure had outgrown legacy management tools: each business segment ran separate financial systems with inconsistent accounting and master data, making consolidated reporting extremely labor-intensive. By deploying SAP Business One across all 23 entities with standardized data interfaces, Fengkong achieved business-finance integration and connected its peripheral systems, supporting better decision-making at the group level. Additionally, China Mazhen, the group's large-scale tourism complex, adopted Reabam for unified store operations, centralized membership management, omni-channel marketing, and a smart-retail operating model.
Systems and Applications in Scope
Implementation partner: MTC
Client Feedback
SAP truly bridged the gap between our operational and financial data, delivering genuine business-finance integration. Meanwhile, report generation became effortless, significantly reducing the workload and pressure on our finance team.
Implementation Outcomes
- Consolidated business and financial data across all 23 subsidiaries, achieving true multi-entity, multi-format business-finance integration.
- Standardized master data and data-extraction interfaces across the system, improving data accuracy for group reporting and operational analysis.
- Aggregated subsidiary financial data into the group SAP system, reducing intermediate processing and error rates. Data consolidation that previously took 0.5 to 1 day now completes in minutes.
- Generated group reports automatically within SAP with no manual consolidation, saving approximately 2 working days per month on financial report merging alone.
- Connected hotel, retail and F&B, and scenic-area ticketing systems to SAP as the management core, enabling multi-dimensional financial and sales analysis across all business segments.
- Simplified retail and inventory operations via Reabam's store-front POS and mobile checkout, with simple and intuitive workflows that reduce user effort.
- Reabam's brand hub allows headquarters to monitor membership spending across stores in real time and apply consumer-behavior tags for targeted marketing.
- Extended brand promotions online and offline through physical and digital membership cards, opening new consumption scenarios for customers.
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